Digital Customer Service

[b]Digital Customer Service is the new standard for creating a 5-star customer experience[/b] As much as technology has improved our lives, for many people customer service experiences remain unnecessarily frustrating. But the advent of Digital Customer Service (DCS) promises to make these interactions seamless and effortless by creating experiences that occur entirely on a customer's own screen, even in situations where it is preferable to speak to an agent. [i]Digital Customer Service: Transforming Customer Experience for an On-Screen World[/i] traces the evolution of customer service—as well as the evolution of customer expectations and the underlying psychology t…